2/19/2023 0 Comments Folder factory![]() ![]() When you’re done, LIVINGPRINT generates a custom QR Code that appears on the back of the postcard for the recipient to scan and bring the postcard to life. Crop the photos, change the order, choose a background image or color, add music and a message-it’s quick and easy. The app does all the work, automatically creating a slideshow of your photos and videos that you can edit to your liking. LIVINGPRINT® postcard from īetter yet, LIVINGPRINT® offers the ability to design, print and mail personalized, mobile-interactive postcard marketing right through your phone! Simply download the free LIVINGPRINT app, choose from an array of creative layouts for your postcard and start to drop-in your own photos and videos. ![]() They’re cheap, easy, and as a marketer, you can get a lot of data on the back end once they’ve been scanned, which is pretty cool. So, why not use them on your postcards? In its simplest form, a QR code can be placed on a postcard to drive people to whatever mobile-friendly experience you’d like to send them to. MobStac expects QR Code usage to double in 2022. According to an analysis by MobStac, use of QR Codes increased 45% between 2020-2021. If you had said to me in 2020 that QR codes would have a Renaissance, I never would have believed you-but since the pandemic, EVERYONE now knows how to scan a QR code, and will do so willingly. Idea #2: Tempt them to scan it with their phone. Work with your printer to determine the best way to set up your digital file, and which effects or coatings will work for your postcard, the mailing process, and your budget. However, if USPS self-mailing requirements cramp your style, you can always put your cool, textured postcard into an envelope. One note on print effects: soft touch coatings in particular can be problematic for the USPS sorting equipment, and you will need to avoid coatings and textures on the barcode/address areas. Don’t forget specialty inks like neon, metallic, and white ink, too. Other finishing effects like foil (cold, hot, or variable digital foil) and embossing/debossing can add a distracting pop of interest to the card as well. Raised clear digital ink on a HP Indigo press by ENPOINTE (Chris Paulis Photography) Varnish/coating effects on postcard campaign by Sappi North America (Chris Paulis Photography) Special print effects is a big category these days with lots of options, so talk to your printer to determine what’s available for your postcard project. Special print effects, including varnishes and coatings in different finishes (gloss, satin, dull, matte), UV coatings in different textures (grit, soft touch, glitter, high gloss, etc.), specialty laminating films, and raised clear digital ink create texture and visual contrast in exciting ways. This can be done inexpensively whether you’re printing short run digital, or longer run offset or inkjet printing. One of the smartest things you can do with print marketing is to leverage its tangibility. Idea #1: Use special print effects to catch their attention. Today’s technologies have made it easier and less expensive to do some very exciting things with these notoriously simple mailers, and I’ve got 5 great ideas to enhance your upcoming postcard campaigns, so let’s get started. Thank you for using the apps from Appsoft Studio.Postcards are simple, effective, and inexpensive to produce-they can also be sensory, high-tech, and engaging, too. Simple, user-friendly and efficient Folder Factory app will surprise everyone! Apply color effect to your picture, folder icon and text.įolder Factory makes it super-easy to design beautiful folders that will help you to improve your working environment, productivity and will keep you entertained while working on your Mac. Adjust opacity of your folders or even make them invisible. Write text in the colors and fonts that you like. Replace original folder icon with your picture, text or the combination of these two. Place your images and text exactly where you want them on the icon. Attach pictures, write text and modify an existing icon to design unique folders. Enhance folder icons and make them visible in the crowded locations on your Mac. The most important folders will be distinguished in your working environment like never before! It will help you to match similar folders by the color, text or picture and this will keep your Mac organized. Folder Factory is a neat little app for changing the design of your folder icons. ![]()
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